KPI strategy
Translate business questions into measurable frameworks and performance indicators.
Business and Marketing Analytics
Data tells a story. I make it visible, measurable, and actionable.
I enjoy visualizing data, generating insights, and building KPI-driven dashboards that explain what the data wants to say. I automate workflows with Python and SQL so teams can move faster with confidence.
Live KPI Board
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Manual effort reduced
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KPIs tracked weekly
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Dashboards shipped
Focus areas
Marketing analytics
Digital media
Customer behavior
Automation
Signal health
Clean data + clear KPIs = faster decisions.
About
I turn data into a narrative teams can act on.
My approach blends insight generation with crisp storytelling: identify the signal, design the KPI, then build dashboards that let the data speak for itself.
Dashboarding
Build interactive dashboards in Power BI, Streamlit, and Plotly to surface insights fast.
Automation
Reduce manual work with Python pipelines, validation rules, and repeatable reports.
Skills
Toolbox built for insight and speed.
Analytics and reporting
Business analytics, marketing analytics, digital media analytics, KPI development, performance measurement, trend and variance analysis, insight generation.
Programming and automation
Python, Pandas, NumPy, automation workflows, ETL concepts, data validation.
Querying and databases
SQL (joins, subqueries, window functions), MySQL, PostgreSQL.
Visualization
Power BI, Tableau, Streamlit, Plotly.
Advanced Excel
Pivot tables, VLOOKUP and XLOOKUP, INDEX-MATCH, Power Query, automation.
Statistics and testing
Statistical analysis, basic regression, hypothesis testing, basic A/B testing.
Git
Jupyter
VS Code
Agile
Documentation
Stakeholder communication
Projects
Interactive, KPI-driven work.
Filter by focus area to see the type of impact delivered.
Operational Performance and KPI Analytics Dashboard
Built KPI dashboards using Python, SQL, Power BI, and Streamlit to track operational performance and process gaps.
Sales Performance and Revenue Analysis
Analyzed sales data to identify growth trends, seasonality, and regional performance with revenue and conversion KPIs.
Customer Data Quality and Enrichment Analysis
Identified missing values, duplicates, and inconsistencies, then built validation rules and monitoring reports.
Experience
Recent roles with measurable outcomes.
Data Analyst (Apprenticeship)
Bosch Global Software Technologies | Jan 2025 - Present
- Partnered with stakeholders to translate business questions into analytical dashboards and KPI frameworks.
- Analyzed large datasets using EDA to identify trends, anomalies, and performance gaps.
- Built interactive dashboards using Power BI, Streamlit, and Plotly for leadership and operations teams.
- Automated data preprocessing and reporting workflows in Python, reducing manual effort by ~40%.
Service Engineer
Modern Business Equipments and Services Pvt. Ltd. | May 2024 - Dec 2024
- Analyzed operational data and machine behavior to identify recurring issues and performance deviations.
- Supported root cause analysis, calibration, and data validation to improve reporting accuracy.
- Worked with field teams to provide business context and improve insight quality.
Technical Support Specialist
eClerx | Jan 2024 - Apr 2024
- Analyzed backend logs and system metrics to identify trends and recurring problems.
- Maintained accurate datasets and supported data-driven issue resolution.
- Strengthened analytical documentation and communication skills.
Education
Education and certifications.
B.Tech - Electronics and Communication Engineering
CGC Jhanjeri | 2019 - 2023
Certifications
Artificial Intelligence - Solitaire Infosys
Python and Deep Learning - SHAPEAI
MATLAB
Blue Prism Automation
Ready to build decision-grade analytics.
Open to data analyst roles focused on business, marketing, and customer analytics.